About

Hey mama, I'm Lauren!
I'm a wife and first time mama to a beautiful little girl. Before becoming a mama I was passionate about all things fashion from children's clothing to women's. I even owned an infant and children's boutique that I started in 2012 but gave that up after 5 years to pursue my career in blogging.
But after the birth of my daughter, I realized how much I missed the space. I also realized that mama's are often forgotten about. I struggled finding cute but casual clothes I could breastfeed in and wear to the park and running errands. Finding quality pregnancy and postpartum products products was an impossible mission. So, I decided to create an online space where mamas can shop for themselves and their baby. Because mama's deserve to still feel special too!
Welcome to my shop and thank you for the support!